Be a Social Seeker, Part 2

Dear Readers,

Last week, we explored how to search for a job on Facebook. Here, we’ll see how other social media platforms can help in your hunt for a new position.

Twitter_000015982279Twitter Tips

Twitter is probably the best for connecting with companies and people you don’t already know. You can develop a Twitter relationship, and hope it hatches into something more.

First, fill out your bio. Like everything on Twitter, you have to keep it short and tweet! You have only 160 characters to give your virtual elevator speech. As with Facebook and LinkedIn, you want to include a professional-looking head shot, maybe even the same one you use for other social platforms for the recognition factor.

Follow companies you have an interest in and the people who work at those companies, and engage with them. Retweet, yes, but add thoughtful commentary or ask a perceptive question. In your tweets, point to your LinkedIn profile or your personal website or blog, if you have one. But don’t just use Twitter for self-promotion; offer valuable content for your field or circle of interests.

Use Twitter Lists to organize the deluge of tweets into a collection of useful information for your job search.

Level Up on LinkedIn

Check out my past post about LinkedIn essentials. Beyond basic connections, you can sleuth out the HR contact or potential hiring manager for a company you are interested in working for. If you can find a connection to hand-deliver your résumé to HR down the hall, your chances are much greater to get your foot in the door. Your connection may even have some insight about the job that’s not available in the ad.

You can also check out people who currently work at a company to see what their career paths have been. Perhaps one of the companies in an employee’s previous experience is just the place for you to apply now. Similarly, try an advanced search for people in or near your zip code who have the same skill keywords as yours.

In a Forbes article, William Arruda advises, “Ignore [Anita Clew’s and] LinkedIn’s advice to only accept connection requests from people you know” because LinkedIn’s search algorithm favors those who are in your network. Chances are, you don’t yet have a connection to the person who may hiring you next. (Okay, I may just have to update my rule to not accept all requests.) Arruda urges you to shoot for 500 connections, as that number seems to pack some psychological magic on those who view your profile.

Explore LinkedIn’s Alumni feature, recommends Wayne Breitbarth, author of The Power Formula for LinkedIn Success. Be sure to also join your Alumni’s LinkedIn Group. Speaking of Groups, join any that are relevant to your industry and skills. LinkedIn allows you to join up to 50 Groups. To get the most networking value, be an active participant in your Groups.

linkedinmemeAs mentioned in Part 1, 94% of recruiters are active on LinkedIn. HR professionals are checking out your LinkedIn profile whether you are actively looking for a job or not. If you have a good enough profile, you may be contacted by a recruiter. Wouldn’t that be the ultimate outcome in passive job searching!

Pore over Pinterest

You’ll have a better chance finding a job ad on a coffee shop bulletin board than a bona fide job opening posted on the Pinterest. But there are atypical ways to use this digital bulletin board in your job search. Search for career-oriented keywords, such as “résumé” or “interview” and you’ll find a wealth of informational gems. The individual “pins” are visual bookmarks that, when clicked, take you back to the original site. You can follow Anita Clew on Pinterest, and check out my boards that contain past blog posts, as well as ideas on interview and office attire, work lunches, or even inspirational quotes to keep you going when the job or the job hunt gets you down. To get started on Pinterest, here’s a beginner’s guide.

Enter the YouTube Universe

Just like Pinterest, you can use keywords to search for videos to further your career knowledge and sharpen your job hunting proficiency. But YouTube is also an opportunity to upload your own video résumé or introduction. After all, Justin Bieber got his big break by posting a recording of his performance on YouTube! You’ll want to keep your video about 60-90 seconds in length and as professional as possible (call in favors from any friends with film experience). Include a link to your YouTube video in your cover letter, and you’ll seen as innovative with leading-edge skills.

Get started in your social search by choosing the one social media site that you are already enthusiastic about and employing it in a new way… for your employment.

Readers: Which social media platform has been most helpful in your job search?

Do you have a job-related question? Ask Anita.

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Online Reputation Monitoring

Facebook: Friend or Foe?

Hi. Anita:

I have just started looking for a new job, and recently I have been hearing about employers searching Facebook profiles before even interviewing a candidate. How can my profiles on social media sites impact my chance of finding employment? Thank you!

Dear, Fellow Facebooker:MW_Laptop

Social media and networks have become an extension of our lives. We can catch up with old friends, learn about the latest news,  and even get leads to open positions. But with all the positives that can be enjoyed, take your social experience with a grain of salt. Yes, employers are most definitely looking at the Facebook profiles of their candidates. After reading a post at one of my favorite blogs, TradePost, I was alarmed at how quickly Facebook screening is becoming a big issue in the employment world. For an idea of what I am talking about, read “Asking for Facebook Passwords: Good Screening or Bad Idea?

Here are some of the dos and don’ts to adhere to if you hope make a great first impression.

  1. Make your profile private. Put the security gates up before you start your job search. You can even hide your profile temporarily or make your name not appear in search results.
  2. Keep your pictures G-rated. This includes your profile picture, pictures you have uploaded, and ones that your friends have tagged you in. Even if your page is blocked to the public, there may be a chance that the hiring manager is a connection with a mutual friend and can see your pictures. As a rule of thumb, steer clear of pictures of drinking activities, illegal drug use, sexually explicit images, and anything that you wouldn’t share with your grandparents.
  3. Restrict wall posting privileges. We all have some friends who haven’t quite figured out what is appropriate (and what’s not) to post to Facebook. Be cautious on how much slack you give to these troublemakers and limit their ability to comment/post on your wall.Facebook_Glasses
  4. Untag yourself from professionally unflattering photos. Yes, we all have some great pictures that bring us back to our college days. Great for reminiscing, bad for business. Again, a G-rating is preferred.
  5. Avoid controversial topic discussion. When it comes to politics, religion, and other social issues, it is best to remain neutral while hunting for a job. You are entitled to your own beliefs, but it is best to keep them under the radar on your Facebook profile.
  6. Accept friend requests and invites of people you know. It isn’t uncommon for people to create fictional profiles to gather privileged information. If you have anything that you wish to hide (hopefully you have gotten an idea of what I am talking about by now), do not give strangers access to your profile.
  7. Whatever you do, do not provide employers with your log-in credentials. It may hurt your chances of getting the job offer, but this a serious breach of privacy – and several states have even made it illegal for employers to ask. I most certainly would not want to work with a company that was comfortable crossing those boundaries.

I hope this will help all of my readers become savvier when it comes to their Facebook profiles. Managers and Supervisors, a must-read for you as well is another post of mine called “Facebook – A Hiring Manager’s Best Friend.”

Readers, what do you think is the most damaging discovery an employer could make through Facebook? What is your #1 Facebook profile no-no?

And if you still don’t believe me, check out this news clip about Facebook privacy and employment:

Have a question you would like to ask? Visit http://anitaclew.com/ask-anita/.

Warm Wishes,

Anita

Thank You for the Interview

A reader writes…

Hi, Anita:

I was fortunate enough to land an interview at a manufacturing plant close to where I live. I am very excited about the possible opportunity to gain employment with this company and want to leave them with a lasting impression. What can I do post-interview to continue to spark their interest?

Dear, Eager to Please:

Congratulations on your interview. Getting your foot in the door and meeting face-to-face with the hiring manager is a huge leap toward gaining employment. Now that you have aced the interview, it is time to seal the deal with a little something extra: a great “thank you” note.

Thank you notes are a great way to show how much you value the interviewer’s time and appreciate their interest in you. It also lets them know that you are serious about wanting to be their next stellar employee. In my personal opinion, thank you notes are a requirement after every interview. Follow these simple steps, and take five minutes out of your day to help land the job you desire!Thank you

  • Ask for a business card from the hiring manager before you leave the interview. You should always do this at the end of the interview to make sure you have the correct contact information and address.
  • Select a professional stationery or card on which to write your “thank you” message. Avoid unprofessional imagery or loudly designed cards. Some hiring managers may prefer email communication. In this instance, it may be appropriate to send an email. If you are unsure on which method is best, do both. Send an email and mail a hand-written letter.
  • Address the interviewer using Mr., Mrs., or Ms. For example, if you are interviewed by John Employer you would write Mr. Employer. It is best to be too formal than too familiar.
  • If you are sending a card, address the envelope and write the card by hand. This makes the card more personal and shows that you took extra time to write it just for them (not mass-produced).
  • Choose a message that resonates with the hiring manager and include some information from your interview. Below are two examples that you can use as a guide.
    • Dear, Mr. Employer: Thank you for taking the time to discuss the (Job Title) opportunity with me on (Date). I believe my previous experience and skill set make me an excellent candidate to join your team, especially since you mentioned that (Issue) was a challenge you wanted to tackle. It was truly a pleasure to meet with you, and I look forward to hearing from you. Best regards,
      (Your Name)
    • Dear, Mr. Employer: Thank you for meeting with me to discuss the (Job Title) opportunity at (Company Name). Your insights and additional information about (Job Responsibilities) were very helpful and helped solidify my belief that I am the perfect candidate for the position. I look forward to hearing from you soon, and thank you again for this opportunity. Sincerely,
      (Your Name)
  • Send the thank you card as soon as possible, ideally within 24 hours of the interview. You can either send the card in the mail or hand-deliver it to the reception desk where you interviewed.

To bring these tips together, take a few moments to view this video:

This small acknowledgement will take you very far in the interview process. It will help the hiring manager remember you and serve as a reminder to your professionalism.

Readers: What have you done in the past to make an impression on a potential employer?

Best of luck,

Anita

Have a question you would like to ask? Visit http://anitaclew.com/ask-anita/.

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Achieving the Annual Raise

Hi, Anita:

I am just about to hit my second year mark with my employer and I think I deserve a pay raise. I have performed exceptionally well and taken on other roles and responsibilities in my department. How would you suggest that I go about asking for a pay raise at my annual review?

Dear, Ready for a Raise:

Congratulations on your two-year anniversary! From the sound of things, your employer is probably very happy to have brought you on board. Now that you have shined in your current role and offered to assist in different capacities, you most certainly should open the floor up for salary negotiations. As the old sayings go, “it doesn’t hurt to ask” and “you never know you can’t until you try.”  Here are some things to keep in mind when asking for a raise.

  • Make sure your timing is right. It is typically appropriate to ask for a raise after you have been at the company for at least a year. If you ask before this time, it may be premature and come off as pushy.
  • Show your commitment to your job and the company day in and day out. Your manager will be impressed by your tenacity and loyalty to the team. This means… Show up on time each day. Don’t sneak an extra 15 minutes into your lunch hour. Don’t spend your time on Facebook or texting with your girlfriend during the work day. Don’t make jokes about how much you’d rather be in bed than at work. Even if you only do these things every now and then, your manager will notice and take it as a lack of commitment.
  • Bring a list of projects or activities in which you had significant involvement to present to your manager. You want to show how valuable you are to your team and why you should be receiving increased compensation for your efforts.
  • Similarly, bring a list of goals that you have accomplished and a list of those you wish to achieve in the future with the company.
  • Do your research beforehand by looking at comparable positions in your area on sites like Payscale. You will go in knowing whether or not you are being low-balled or asking for far too much compensation.
  • Come to your raise discussion with a goal salary in mind. If you have a number in your head, you will be more confident and set on achieving that rate.
  • Be direct with your raise request. Do not beg for a raise or ask your manager if you deserve one. Be confident and proud of your accomplishments that have spurred you toward having this discussion.

These points will help you get off to a great start during your pay negotiations. With concrete proof of performance and confidence, a raise is more likely to come your way.

Check out this clip for a few tips on getting the raise you want:

Readers, what tactics have you used to ask for a raise? How nervous were you to bring up the subject on a scale from 1-10 (10 being “pulling your hair out” nervous)?

Have a question you would like to ask? Visit http://anitaclew.com/ask-anita/.

Warm Wishes,

Anita

Job Seeking Spare Time

A reader writes:

Hi Anita,

I have been unemployed for 2 months and try as I may, I still am having trouble finding employment. I am starting to get extremely bored and the excess hours of the day are beginning to get to me. With the large amount of free time on my hands, what can I do to during the day that will have a positive impact on my job search and my day-to-day life?

Dear, Stuck With Too Much Spare Time,

Job HuntingBeing unemployed and having nothing to do are not as much fun as many people make it out to be. I bet for the first week or two, it feels like a nice vacation full of sleeping in, leisurely breakfasts, watching television all day, and kicking up your feet. But after a short while, those things you wished you could do while you were working are becoming unbearable and boring. If you are starting to feel down about yourself or feeling like there is no light at the end of the tunnel, I ask you to turn that frown upside down. It is time to start being proactive and getting your life back on track.

The first thing you need to do is set a schedule out for yourself. No more sleeping in until noon and watching television until the wee hours of the morning. Most people who are employed are up and out the door in time to be at work by 8 a.m. Now that you do not have a job, what do you think your full-time position is? You guessed it, JOB HUNTING! Immediately, go see my friends at Select Staffing and fill out an application. Chances are they will be able to enter you in their database and offer you advice on how to proceed with your search. You must dedicate at least 6 hours a day to searching for a job. That doesn’t mean just scouring the Internet; get out there and sell yourself. For tips and tricks on becoming a very successful networker, check out my post Networking Know-How.

Try to find a class in your area that will build your résumé and your skills. If you work in a warehouse, look into getting your certification in forklift driving. If you are in administrative or executive support, brush up your grammar and proofreading skills. Do something that will benefit you in the long run and help keep your brain from turning to mush.

Build your résumé while doing something good for others. Locate a charity whose cause is near and dear to your heart and start volunteering. This will give you satisfaction and look great to potential employers. Here you can gain Community Serviceprofessional and life skills, meet people that could help introduce you to new job openings, and also earn a great recommendation from your supervisor that can only shed a better light on your unemployment. I once volunteered at a local charity and after a few months of dedicated service, I was offered a paid position in their Career Center.

Surround yourself with positive EMPLOYED people. This is a very important piece of advice to follow. Typically, people who are unemployed will not be happy with their situations and will inevitably bring you down. They will be more likely to engage you in activities that do not mesh well with job hunting activities. People with jobs will be able to share advice and connect with other professionals, possibly resulting in your next job lead.

Cut out the junk food and take some time to get your body moving. Exercise is a great way to spend an hour of your day. Getting your blood pumping will increase your energy level and spread those happy endorphins through your body. It is proven to relieve stress and ward off depression. Healthy foods will give you more energy and make you feel much better, both physically and mentally. Remember if you put good in, you will get good out.

As tempting as it maybe, try to avoid reading the bad news about the job market and the economy; it will only bring you down. Switch over to reading uplifting books and inspiring stories to keep you in a chipper mood. Go by yourself to see movies that bring a smile to your face. It actually gives you a greater sense of independence. I definitely suggest you give it a try.

Set GoalsSet daily and weekly goals for yourself. These do not need to be huge or intricate. Day one can be as simple as waking up at 8 a.m. and apply to 3 viable jobs. If you do that every day for a week, you have 15 job applications and résumés out in the world. Now that is an accomplishment! As you achieve more, you will begin to feel better and more confident in your abilities. Just remember you won’t get anywhere without putting one foot in front of the other.

Now that I have given a few tips, I want to hear from my readers what they find to be the most important advice for keeping your sanity while seeking employment. What things did you do while you were searching for a job?

Take care until next time,

Anita

Job Seeking On the Go

A reader writes…

Hi, Anita:

I am currently on the hunt for new employment opportunities and, with my busy lifestyle, I am finding it difficult to look for jobs while I am out and about. Recently, I have noticed that a number of companies have developed applications for mobile devices.

What are your thoughts on these applications, how will they help me, and where should I start my first download to maximize my efforts?

Dear, Tech-savvy searcher:

Thank you for the question about such a hot topic, considering 77% of job seekers use mobile job search applications. Nowadays, you can find a mobile application for almost anything you can imagine. Everything from child distractions to restaurant finders to major time wasters! All are right at your fingertips. But the best SF Mobile Appthing to come to job seekers since the résumé are employment apps for mobile devices.

As you have mentioned, only a few companies have put their resources into developing productive and user-friendly applications for job seekers. And since yours truly has finally stepped into the 21st century and picked myself up a nifty smart phone, I figured it would be best to take a test-drive of these applications.

Some great things to note about job seeker apps on your mobile devices:

  •  Many of the best applications are FREE to users. Utilize the free options before trying any of the pay-per-download apps. I think you will be just as surprised as I was by the functionality of these free apps.
  • At all times, you are able to have the tools needed to apply immediately to an opportunity. You can provide contact information, apply with your LinkedIn profile, and more with a few taps on the screen.
  • GPS is often used to determine the distance that you are from a job you are interested in.
  • Scroll through and share positions that you, your friends, or your family may be interested in.
  •  If you are currently employed, you can discreetly search and apply for positions on your lunch break.

BlackberryMy friends at The Select Family of Staffing Companies have just released a mobile application (that you can download today by clicking the appropriate link) for iPhone, iPad, Blackberry and Android smart phones called Job Finder from Select Family. CareerBuilder also has a great app that is worth looking into. Both are highly ranked by users and provide job seekers with the tools to locate their next employment opportunity.

I challenge you to try tools such as Job Finder from Select Family or Jobs by CareerBuilder today and report back on how they benefitted or hurt your job search.

I can’t wait to hear what your thoughts are on this new technology!

Have a question you would like to ask? Visit http://anitaclew.com/ask-anita/.

Warm Wishes,

Anita

Disclaimer

Anita Clew's blog posts are intended for general guidance and should never be taken as legal advice. In all instances where harassment, inequity, or unfair treatment is believed to be present, please consult your HR Department or legal representation.
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